Sunday, February 4, 2018

Junior League of Washington Launches New Five-Year Strategic Plan, Impact 2022




You may have been hearing a lot about #JLWthrive105 this year, but there’s another number that is also important, and that’s “Impact 2022.” The Junior League of Washington (JLW) rolled out the latest Strategic Plan earlier this year, called Impact 2022, which will be implemented and tracked over the next five years, from 2017-2022. This plan is the frame by which JLW moves its mission forward, develops the potential of its members, trains volunteers, and improves the DC-area community.


What are the priorities of the Impact 2022 strategic plan?

Impact 2022 has three overarching themes to maximize the League’s impact:

  • Impacting our Community – Junior League of Washington is an active, vital community partner, strengthening the Washington metropolitan area. 
  •  Impacting our Brand – Junior League of Washington heightens its brand by leveraging its 105 years of service.
  • Impacting our Internal Sense of Community – Junior League of Washington has an invaluable resource in our volunteers, and strengthened cohesiveness results in increased community awareness.


How was Impact 2022 developed?
2016-2017 Strategic Planning Committee Chair Tycely Williams with 2016-2017 President Elizabeth Keys and 2017-2018 President Aimee Picard Soller.


 The 2016-2017 Strategic Planning Committee, under the leadership of Chair (and current President-Elect) Tycely Williams and Vice Chairs Carolyn Lowry and Tricia Winter, developed the plan by convening monthly roundtables; analyzing the results of the annual membership survey; reviewing other AJLI affiliates’ Strategic Plans; and assessing progress against JLW’s current five-year plan. The Strategic Planning Committee worked alongside JLW leadership and the Board of Directors to identify and prioritize goals to move JLW’s mission forward. The result is Impact 2022 – a framework to help advance the League’s goals each year, encourage strategic thinking and collaboration, develop League members, and improve the community.  

How has the League’s Strategic Plan made an impact in the past, and how do we think that Impact 2022 will move the JLW mission forward?

The League takes member feedback and survey results to heart, and aims to make changes to effectively move the mission forward. In recent years, JLW has implemented new programs, opportunities, and systems to improve member experience and increase impact on the community.

Some of these changes include:

  • Establishing volunteer placements outside of the DC-city limits, such as A Wider Circle in Silver Spring;
  • Creating flexible training options such as remote meetings and webinars;
  • Supporting leadership development through the establishment of the Leadership Institute;
  • Increasing transparency with the nominating process;
  • Growing the Sustainer liaison program; and
  • Offering the option to pay dues on a semiannual schedule. 


The JLW Board, leadership, and Strategic Planning Committee are committed to listening to the needs of the members and the community, so that the League can continue make a significant impact on the community, JLW’s brand, and the development of the League’s members. Annual plans are one way that JLW members can set goals each year that build off the Impact 2022 frame. The Strategic Planning Committee has a system in place that will help track progress towards the five-year plan and help the League pivot to address changing needs and priorities.



Tuesday, August 29, 2017

Junior League of Washington Celebrates 15 Years of Volunteering at the Library of Congress National Book Festival

JLW volunteers celebrate the 2016 National Book Festival with Librarian of Congress Dr. Carla Hayden.

The Junior League of Washington (JLW) is an organization of women dedicated to improving the community through trained volunteer service. JLW focuses its volunteer resources on improving literacy in and around Washington, DC. Since 2003, JLW has provided hundreds of trained volunteers each year to support the Library of Congress National Book Festival. Over its 15 years of support for the festival, JLW volunteers will have provided more than 40,000 volunteer hours, worth over $1.2 million, to ensure that book lovers have a great time at the National Book Festival.

The following post is a Q&A with JLW members Aileen Marquez and Tessa Wilkin about why JLW volunteers love coming back to the National Book Festival year after year.


It’s the Junior League of Washington’s 15th year volunteering for the Library of Congress’ National Book Festival. Why do you think JLW volunteers look forward to this event?
Aileen: “This is the first volunteer experience for most new JLW members, so it’s an opportunity to meet other Junior League volunteers. It’s also awesome to see how excited visitors are to share their love of literacy.”
Tessa: “We love the National Book Festival because it brings hundreds of us from all across the organization together on one day to support a cause close to our collective heart, literacy. It’s also the first opportunity our newest members have to volunteer as a member of the JLW. The energy and excitement from that first experience creates a love for the festival that carries on into the future. NBF is like a JLW family reunion.”


How many years have you been involved in the festival, and what keeps you coming back?
Aileen: This is my second-year volunteering. I loved my time last year. Because it’s an experience that so many of us share, it’s a great way to connect with other Junior League members.”
Tessa: This will be my 10th year volunteering at the NBF. What keeps me coming back each year are the opportunities to interact with the authors, the book-loving public, and my fellow JLW volunteers. One day I’ll make the switch from festival volunteer to festival attendee but that won’t be any time soon!”


What is your favorite thing about the festival?
Aileen: “I love the Pavilion of States—it’s a great way to learn more about different states and their local authors.”
Tessa: “I love being around so many fellow bibliophiles, helping to make the festival a success for its authors and attendees, and walking away with great book-inspired memories. A favorite memory (besides the wedding proposal in the book-signing lines in 2012!) is when I saw the long lines of people who wanted to meet the author of a beloved book series I read in my childhood. I hadn’t met anyone else in my life who had read the books so seeing 20 years later that I wasn’t alone in my love, and that the author’s fans covered so many generations, filled my heart with so much joy.”


To learn more about the 2017 National Book Festival, please click here. This blog post originally appeared on the Library of Congress blog.